_is-elon-musk39s-political-views-costing-tesla-market-share-tesla-model-3-falls-to-third-place-in-california39s-top-selli.jpg "Is Elon Musk's Political Views Costing Tesla Market Share? Tesla Model 3 Falls to Third Place in California's Top-Selling Cars from definition of brand loyalty in business Video Screenshot Preview")
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✓ Published: 01-May-2024
👁 View: 7.3M times
✓ Published: 01-May-2024
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The Tesla Model 3 dropped from the top-selling passenger car in California to third place in the first quarter. Toyota was the top automaker brand in California, with Honda second, as Tesla registrations declined 7.8% year-to-date after falling 9.8% in the fourth quarter. California accounts for more than 32% of US battery electric vehicle registrations. The decline is cited due to Tesla prices relative to competitors, charging infrastructure issues, and buyers who wanted a Tesla may have already gotten one. Elon Musk's controversial public stances on political issues may also be impacting demand, especially in liberal-leaning California. Tesla remains the leading electric vehicle seller in California, though its market share for battery electric vehicles fell by over 6% in the first quarter.
The Tesla Model 3 dropped from the top-selling passenger car in California to third place in the first quarter. Toyota was the top automaker brand in California, with Honda second, as Tesla registrations declined 7.8% year-to-date after falling 9.8% in the fourth quarter. California accounts for more than 32% of US battery electric vehicle registrations. The decline is cited due to Tesla prices relative to competitors, charging infrastructure issues, and buyers who wanted a Tesla may have already gotten one. Elon Musk's controversial public stances on political issues may also be impacting demand, especially in liberal-leaning California. Tesla remains the leading electric vehicle seller in California, though its market share for battery electric vehicles fell by over 6% in the first quarter.
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